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Content Management

Content is arguably the most valuable tool to tell your story. Our focus it to create content that converts. We'll handle everything from pre-production to final editing.

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Content Strategy Development

  • Audience Analysis: Conducting thorough research to understand the target audience of the small business.

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  • Content Calendar Creation: Developing a content calendar that outlines a strategic plan for social media posts, considering optimal posting times and relevant content themes.

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  • Goal Alignment: Aligning social media content with the overall marketing goals of the small business.

Paid Ads

Paid ads can help you reach a wider audience than you could with organic social media posts.

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  • Run Targeted Ad Campaigns: Paid ads across Facebook, Instagram, YouTube or LinkedIn to get in front of the right people at the right time and maximize your brand awareness.

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  • Target your audience: You can do this by job title, skills, industry, and more — and customize your spend.

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  • Measure the ROI of Your Ads: and discover opportunities with reporting and analytics.

Performance Monitoring and Optimization

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  • Analytics Tracking: Implementing tools for tracking key performance indicators (KPIs) such as reach, engagement, and conversion rates.​​

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  • Optimizing Strategies: Using data-driven insights to refine and optimize the social media content strategy over time, ensuring continuous improvement and better ROI for the small business.

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